Both of these are equally important to attract interest from your potential buyers. In terms of presentation, the most important aspect is the quality of the photography as buyers will either book a viewing or dismiss the property on the images alone. Other media such as floor plans, printed brochures and video tours should also be utilised in the marketing of your property.
An extensive advertising plan ensures every potential buyer sees your property. The majority of estate agents will list properties on Rightmove but you should also look for an agent who will add a property listing on Zoopla & Primelocation. Products like featured property and premium listings on Rightmove and Zoopla are very effective to make properties stand out and generate more interest. Social media advertising is another very effective way to market properties and your agent should be active with uploading content across all of the social media channels.
Pro-Active Selling
Pro-activeness is more difficult to measure than the marketing but is equally important. A good estate agent will work hard for you and follow up on every potential lead to ensure that the correct buyer is found and the best price is secured. Efficiency and regular contact with potential buyers and bringing energy to the process really do make that extra difference in successfully selling a property.
Experienced Negotiators
As estate agents are instructed to sell what is most likely your biggest asset, it is no surprise that experienced and effective negotiators are one of the most important factors you should look for from your estate agent. Good negotiators work hard on your behalf to secure the maximum price for your property and this is where they earn their fee several times over.
Professional Advice
Your estate agent should be available to advise you throughout the whole process. There are several important decisions involved in selling a property, which requires you to have confidence and trust to be advised by experienced property professionals.
Sales Progression
Achieving a sale is just the starting point as you rely on your agent and conveyances to ensure your property progresses to completion. A good estate agent will qualify offers and regularly chase the progression of the sale, whilst ironing out any potential sale falls and keeping you constantly informed along the way.
At Blenheim Park Estates we like to go the extra mile, we work hard to secure the highest sales prices and we pride ourselves on our professionalism.
To book your FREE market appraisal give us a call on 01143582020